Jimmy Choo I Want Choo Midnight Eau De Parfum 100ml + Travel Pouch

Jimmy Choo I Want Choo Midnight Eau De Parfum 100ml

Jimmy Choo I Want Choo Midnight Eau de Parfum captures the electricity of an evening when plans become spontaneous, friendships take centre stage and the possibilities seem to stretch until sunrise. Launched in 2026, this glamorous creation celebrates confident femininity and the unbreakable connection between friends, transforming the excitement of an after-hours rendezvous into a sophisticated scent with a distinctly seductive character. Sensual, expressive and made for memorable nights, I Want Choo Midnight brings a darker, more mysterious attitude to the I Want Choo collection while retaining the playful glamour synonymous with Jimmy Choo.

A Fruity Floral Oriental fragrance, I Want Choo Midnight opens with juicy blackcurrant, pink pepper and blackberry, creating a vivid combination of dark fruit and sparkling spice. The heart reveals violet leaf, rose and orchid, where green freshness meets romantic floral elegance and the exotic character of orchid. As the fragrance develops, benzoin, cedarwood and Ambrofix™ form a smooth, enveloping base, balancing resinous warmth and dry woods with the long-lasting ambery character of Ambrofix™. The result moves effortlessly from vibrant fruitiness through seductive florals into a warm, sophisticated trail designed to linger long into the night.

I Want Choo Midnight is created for evenings that deserve to be remembered. Its combination of luscious fruit, elegant flowers and sensual warmth gives it an alluring after-dark personality suited to parties, dinner dates, celebrations and nights spent with friends. Rather than simply being an evening accessory, it reflects the Jimmy Choo woman herself: bold, modern and ready to embrace whatever happens after midnight. The fragrance was introduced as Jimmy Choo entered its 30th anniversary year, connecting the fashion house’s enduring sense of glamour with a new generation of fragrance lovers.

The Bottle

The instantly recognisable I Want Choo silhouette is transformed for Midnight with a dramatic metallic purple finish, giving the rounded, feminine-shaped glass bottle a jewel-like after-dark appearance. Its rich violet-purple colour is complemented by gleaming gold detailing and the distinctive JC monogram, creating a luxurious contrast that echoes Jimmy Choo’s fashion accessories. The presentation draws inspiration from the house’s archival Winter Bloom packaging, making the bottle both a celebration of the brand’s heritage and a striking addition to the I Want Choo collection.

Jimmy Choo is committed to reducing environmental impact, and the I Want Choo Midnight Eau de Parfum reflects this with eco-conscious packaging. The outer box is made with responsibly sourced materials, and the design minimises excess, aligning with modern sustainability values. By combining beauty with responsibility, this fragrance not only inspires confidence in the wearer but also respects the world we live in, ensuring that luxury and sustainability can coexist.

Fragrance Family: Fruity Floral Oriental | Launched: 2026

Key Notes:
Top: Blackcurrant, Pink Pepper, Blackberry Granita
Heart: Violet Leaf, Rose, Night Orchid
Base: Benzoin, Cedarwood, Ambrofix™

Available in sizes: 40ml, 60ml, 100ml | Type: Eau de Parfum | Application: Spray | Gender: Female

How to use:

• For light intensity: spray in a cloud around your head and shoulders, let the fragrance fall gently around you.
• For medium intensity: spray in a y-shape across your body, beginning at one shoulder and finishing at the other. If you are wearing jewellery it is a great alternative to spraying your neck.
• For added intensity: apply perfume directly to your pulse points and / or hot spots (wrist, inner elbow and lower neck). Here the heat of your body will allow the fragrance to reveal its full trail. Include shoulders and back to intensify your perfume trail

Hold the fragrance approx 5 inches away and spray your skin, focusing on pulse points (neck, wrists etc) and/or spray generously in front of you and walk through for a full coverage. Don’t rub the fragrance in, as it will affect the trail.

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