The You by Armani Fragrance Collection captures Emporio Armani’s signature blend of modern sophistication and emotional depth, celebrating individuality and confidence in every bottle. Armani, a name synonymous with timeless Italian elegance and refined design, extends its ethos of understated luxury to this evocative fragrance line that strikes the perfect balance between contemporary energy and classic allure.

At the heart of the collection is Emporio Armani Because It’s You Eau de Parfum, a joyful floral-fruity scent that opens with raspberry and neroli, blossoms through rose absolute, and settles into warm vanilla and musk — a sensual, feminine expression of passion and spontaneity.

Introducing the latest chapter, Power of You Eau de Parfum bringing vibrant energy with juicy passionfruit and citrus, luminous frangipani at its heart and creamy Madagascan vanilla softened by labdanum and benzoin in the base.

Both fragrances are housed in beautifully designed flacons that reflect Armani’s minimalist aesthetics — sculpted glass with symbolic details that embody connection and self-assurance. While Armani continues to support sustainable fashion and social responsibility initiatives, its fragrances mirror this thoughtful approach with quality ingredients and contemporary appeal.

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Emporio Armani Because It’s You Eau de Parfum 100ml with Free 15ml

£112.00 £89.60
56 Points

Emporio Armani Because It’s You Eau de Parfum 50ml

Original price was: £82.00.Current price is: £49.00.
24 Points

Emporio Armani Power of You Eau de Parfum 30ml

£62.00 £49.60
31 Points

Emporio Armani Power of You Eau de Parfum 50ml with Free 15ml

£79.00 £63.20
39 Points

Emporio Armani Power of You Eau de Parfum 90ml with Free 15ml

£109.00 £87.20
54 Points