How Fragrance is Becoming Genderless and Why That’s a Good Thing
The fragrance industry has always been quite black and white when it comes to labelling its products. Floral, sweet and fruity fragrances have traditionally been categorised as women’s fragrance whilst leathery, woody and spicy scents have always landed in the men’s fragrance category. That is, until now. With an ever increasing LGBTQ+ vibe in the industry and perfumers looking to challenge boundaries, now more than ever it’s the perfect time to find a genderless fragrance that epitomises you – regardless of how you identify.
At the end of the day, a flowery scent doesn’t smell any less appealing on a man, or a smoky scent any less alluring on a woman, so why should consumers be forced to pigeon hole themselves rather than just choosing a fragrance that reflects them?
If you feel as though you’ve been there and done it all before, perhaps you can remember the first unisex perfume to hit the shelves – Calvin Klein’s CK One – which continues to be popular today. Fragrance has moved on a long way since then and now we’re finding that more and more new launches are genderless fragrances, so why is that a good thing?
Well, to put it bluntly, it’s because you can be you. No longer do you have to tie yourself to a male or female fragrance, but simply find a scent that you like, that smells amazing on you and that makes you feel good. So, whatever the label, you know you’re not looking in the wrong place. To make this task easier, many perfumes are now being actively marketed as genderless, to allow consumers to make up their own minds about whether it is right for them.
Genderless Perfumes: Our Top Picks
D By Diesel Eau De Toilette
This is a very fresh and uplifting fragrance that takes its inspiration from the comfort and feel good factor you get from putting on your favourite pair of well-worn jeans. With spicy ginger top notes, a cool cotton centre and a smooth vanilla base, this fragrance invites you to make your own mark. Buy genderless fragrance D By Diesel Eau De Toilette 100ml now for just £60.68.
Eau D’Italie Easy to Love Eau de Parfum
If you are looking for the perfect genderless perfume to take on holiday, then this fragrance, inspired by the Amalfi Coast in Italy is surely a great contender. The fruity, bittersweet white currant and fig top notes combine with a heady heart of white peony and honey and a tonka bean finish to deliver a genderless fragrance that is rich, mouthwatering and dare we say, hard to resist! Click here to order Eau D’Italie Easy to Love Eau de Parfum.
Kierin NYC Nitro Noir Eau de Parfum
This unisex perfume is for those who like to be noticed, making it the perfect fragrance for a night out. With sweet and spicy notes of bergamot, berries and patchouli, it’s an intoxicating blend to hypnotise the senses. Better still, as a 100% cruelty free and vegan brand you can stick to your values when purchasing Kierin NYC Nitro Noir. Buy now and save 18%.
ZarkoPerfume Purple Molecule Eau De Parfum
This fragrance embodies summer and all its beauty. From wildflowers growing in a meadow to a seascape on a sunny day, wherever you travel this summer, take ZarkoPerfume Purple Molecule with you. It’s delicate and transparent, with notes of vanilla and musk inspired by the Nordic landscape. Buy Purple Molecule Eau De Parfum 100ml now and save £30.
Banana Republic Dark Cherry and Amber Eau De Parfum
If you’re passionate about fruity and woody fragrances then you’ll love Banana Republic Dark Cherry and Amber perfume. This genderless fragrance is juicy and tempting, bursting with freesia and cherry top notes, before moving to a rich praline heart and finishing with notes of red amber. Buy now and save 51%.
Atkinsons 24 Old Bond Street Triple Extract Mystic Essence Oil
If you like to keep them guessing, try this mysterious fragrance which combines exotic ingredients such as juniper, whisky accord, incense and turkish rose to create a luxury unisex fragrance that invites you to create your own destiny. Buy now and save 18%.
Choose your Genderless Fragrance Now and Pay Later
We want to make it as easy as possible for you to find your signature fragrance, which is why we offer a range of buy now pay later options at the checkout, including Zip, Laybuy and PayPal Pay in 3. Simply add your chosen perfumes to the basket, checkout and select your chosen buy now pay later option and all you’ll need to pay today is the first instalment.
